“Getting a ton of activity from our Facebook ad and it’s paying off in spades. We had a killer sales day yesterday. Closed 8 leads for a total of over $64,000.”
Aaron Murtagh, GM at PROLine Trailers
This does not mean we are a robotic company. We just position sales team members to focus on closing and building authentic customer relationships that have a human element but are driven by smart technology that can deliver a personalized experience for thousands of customers.
When two pieces of technology do not communicate with one another data silos exist which make it harder to see the bottomline impact of marketing efforts. We build powerful lead generation machines that are fully integrated with marketing automation, sales automation, & ROI tracking.
Lead volume is not the goal. The goal is increased bottomline growth. If your digital marketing is producing the same revenue it is costing to run then that is NOT OK. We track every dollar to your bottomline and optimize your Growth Platform & Digital Advertising Campaign based on ROI.
Say you hand someone your business card as they are interested in what you have to offer. What happens next? Most likely you don’t follow up with them and hope they follow up with you. If you do follow up then this takes time and energy. We implement powerful automated follow up systems.
In the past, sales teams would spend their time doing outreach, following up, qualifying leads manually, nurturing top prospects, and even educating prospects on each part of their offering. Thanks to technology and the Digital Age, this is all done with almost zero manual time or effort.
The argument comes down to human versus machine. Machines or digital systems can be run thousands of times per day and should not be competed against by any human in regards to hard skills. Where machines lack are with soft skills such as relationships and making the final close.
You have a limited amount of time each day and being strategic with your time can increase your bottomline without adding more time to your day. We use advanced sales scoring technologies and automation to continually build up your customers data as they engage with your digitalized brand.
Imagine if a professional athlete did not know their stats? They would not know if they were getting better or worse – or what works the best. Having a consistent sales process filled with automation is great but we cannot have any grey numbers going to your bottomline. End-to-end insights are key.
“Doing sales” without systems, processes, and automation requires a lot of unnecessary admin work. Without technology, growth requires more time and energy versus driving the sales systems and leveraging them so you can focus on building relationships and closing new sales.
Facebook’s platform is really smart. When starting out on Facebook and Instagram you essentially get a Mini Marketing Brain that you can train to find new customers for you. We’ve become experts at rapidly training this mini brain into powerhouse lead generation machine.
With Google search you are focusing on people looking for what you offer but on Instagram & Facebook Advertising you can dial in your targeting based on what they enjoy doing, who they follow, life events, and other scenarios that would line up with your ideal customer.
We are proactive and treat every client dollar like it is our own. Our team watches over your account daily and have an alert system for if anything funky goes down. Things happen with technology so we make sure that we resolve any issues fast while growing your account.
We’ve had clients tell us they have already tried Google Ads themselves and it did not work. Yet when asked about how Quality Score is calculated, they have no idea what planetary language we are speaking. Hiring our Google Advertising Expert team helps you reduce your cost per lead.
You need to show up on Google when people within your geographic area search for what you offer. There are three main ways to do this. Through Google Paid Ads, Local Map Results, or Google Organic. Google Ads is the fastest and most controllable way to attract new customers.
Our team will dive in and do extensive keyword research and analysis. We will reverse engineer what keywords are working best for your competitors and then build a strategy that takes into account your current Google presence. We will masterfully win market share for you on Google.
We’ll drive results within the first 30 days or else we’ll refund you.
Born into a family of small business owners, I became interested in what drives business success from an early age after learning that business can be a vehicle for freedom and abundance or an anchor that consumes your life.
After graduating from the University of New Hampshire in Marketing & Finance, I started talking to small businesses to learn their top challenges including inconsistent sales growth so I could start working on a solution.
Spending over 30,000 hours (3x Mastery) in the last decade immersing myself in hundreds of top business technologies across over 30 industries has pushed our solutions to the next level driving more results while saving you time.
— CEO Founder