There are three Growth Multipliers in a business. The first one is the Marketing Conversion Rate. This is the percentage of online visitors who take action and reach out as a new sales opportunity.
If 100 people go to my website and 5 fill out my Get A Quote form then my Marketing Conversion Rate is 5%.
This is a Growth Multiplier as you can double this percentage to double your Lead Volume without more exposure.
Our Marketing Platform converts on average 10%-20%+ which is 2-4x the industry standard conversion rate.
The second Growth Multiplier is your Sales Closing Rate which is the percentage of leads your sales team turns into customers. To measure your Closing Rate you need a system to track sales.
If 10 new leads reach out to my sales team and 2 of them become customers then my Sales Closing Rate is 20%.
This is a Growth Multiplier as you can double this percentage to double your Sales Volume without more exposure.
Our Sales Platform helps sales teams close between 20%-40% which is nearly 2x the industry standard rate.
The final Growth Multiplier is the Growth Fuel. It’s important to pick a consistent, measurable, & controllable fuel. This is how you to unlock ‘Growth Control’ which is like have a throttle for your sales.
If 10 new leads cost $200 to generate then 20 new leads should cost $400 and only take two button clicks to adjust.
This is a Growth Multiplier as you can Double Your Exposure in just two button clicks and accurately predict the impact.
Our High Octane Growth Fuel is a proprietary formula that delivers potent results driven by layers of AI technology.
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